instagram marketing company
Disclaimer
This e-book has been written for information
purposes only. Every effort has been made to make this ebook as complete and
accurate as possible. However, there may be mistakes in typography or content.
Also, this e-book provides information only up to the publishing date.
Therefore, this ebook should be used as a guide - not as the ultimate source.
The purpose of this ebook is to
educate. The author and the publisher do not warrant that the information
contained in this ebook is fully complete and shall not be responsible for any
errors or omissions. The author and publisher shall have neither liability
Introduction
At this point, it is now common knowledge that
Instagram should not be thought of as an ancillary social media platform: that
it is in fact one of the biggest and most important social networks for any
internet marketer to consider.
Right now, Instagram has over 1 billion active users
– which is an insane number when you consider there are only 7.53 people on Earth. That accounts for 60% of all
adults using the internet, as well as 25 million businesses.
This is a gigantic audience then, and it’s one that
is constantly growing. Whereas Facebook (which owns Instagram) has been slowing
down slightly in the past few years (not to mention facing numerous
high-profile scandals), Instagram has been going from strength to strength.
One of the biggest reasons that many marketers overlook the importance of Instagram, is that they assume it is less flexible due to its purely visual nature. How can you sell something with just a picture?