forum marketing
Introduction
If you are
serious about wanting to promote your website on the Internet, then going via
forums available is the best option for you.
These forums are
easy to join and require no additional monetary deposit to be a member.
Moreover, being a storehouse of information and accessible to anyone, these
forums are an ideal way to go about advertising your web page.
These serve as
social networking centers, where topics are discussed and information
exchanged. Hence if one can search out a forum where discussions held are
relevant to one’s own product or field, then his chances of getting his website
noticed and popularized would be more. So that should be the first step towards
establishing your identity on the Internet.
But remember as
it is with all kinds of marketing…finesse is everything. Do not over do
anything in your enthusiasm. It is best to act calm and not seem like you are
desperate to market your product. Such over eagerness is often the surest shot
way of offending customer sensibility, leading to possible bans against your
website with the allegation of spamming.
It is therefore
better to leave frequent yet understated messages informing about what’s on
offer or rather go to forums, which have questions put up regarding matters
close to your product and then respond to them.
So, go and read
the threads posted on the forum, figure out how best you can respond to queries
and do that.
This is will
help you build a customer base as soon as people on the forum trust you to be
helpful and genuine. Once that is done, all you have to do is subtly lead them
to your website and that is that.
This is an easy
and profitable option for you because it is absolutely free and targeting a
certain niche clientele is very easy. But try and avoid promoting your website
on irrelevant platforms as it might hamper your reputation.
So, do it
casually and always follow up and enquire about whether the directed person
found your website helpful or not. This is a great way to get feedback, which
will help improving your site, build client rapport, and woo new customers
towards your site with show of attentiveness to their likes and dislikes.
But finally the
most important think to keep in mind that though beneficial for marketing,
these platforms are for discussion not sales. So be subtle and it will be a
smooth sailing for you.
Is
Forum Marketing Effective?
Internet forum
marketing is the form of marketing where you market your business through
online discussion groups. First you join a forum and start adding posts to the
discussions. You are though not allowed to advertise or market directly through
your posts, this is called spamming.
After
registering as a member of the forum you can create your own signature file. In
this signature file you can hyperlink a keyword phrase back to your website,
which when clicked can bring on the traffic to your site.
The following
are the five benefits of forum marketing.
1. Always remember when you are posting you are helping out someone. It
is a great felling when you are of any help to the other person. If you are a
believer of the law of when you give you always receive something then online
forum marketing is the place for you.
2. You get to learn a lot for free. When I started my Team
Schuman.com
website I never felt the urge to post. I only read other people’s posts. I hung
out in the Warrior Forum and learned a lot which helped me grow the
business.
3. You’ll get free advertising from your signature profile.People read
your posts and view your signature profile and click on the link for your
website. This type of traffic is very passive and a great source of sales.
4. Search engines would give you credit for a backlink when you
hyperlink your keyword phrase back to your website. As for example, my article
writer website hyperlinks the phrase article writer. And now we feature in the
top 10 on Google because of the backlinks from forum marketing. I try to be
very regular and post on these forums several times a week. You can try Google
search and you will get a large list of forums and discussion groups. Find the
few which has any form of relevance with your business.
5. One other huge benefit I get is that I acquire ideas to write
articles on my blog by going through the different kind of questions people
ask. A good question usually stimulates a lot of discussion. Such questions can
be made into good articles.
These are
several reasons good enough for you to include internet forum marketing to be
part of your advertisement strategies. Be consistent and rip the benefits.
