WHY caZn't i TAG MY BUSINESS PAGE ON FACEBOOK 2022

                    Facebook business

              Tips For Marketing Your 
                Business On Facebook 

For every big success story I hear about marketing on 

Facebook, I also hear several stories of, 'Oh, I tried that, 

but it didn't go anywhere so I gave up.” So does 

marketing on Facebook work? Without a doubt it does –

Facebook is the most visited website in the world, and 

getting seen can mean a significant boost to your list 

building and your sales.

But the key is to have a game plan for how you're going 

to build, brand and market yourself on Facebook. With 

that in mind, I've put together this list of tips to get you 

moving in the right direction.

               1. Create a page. Sounds simple, right? It is – the 

problem is marketers get confused and they start a 

profile instead of a page. If you want to market your 

business on Facebook, a profile simply won't cut it. 

Pages are meant for businesses and they are much 

more effective at getting your message out there.

What can you do if you goofed up and you already made a 

profile for your business? There is a fix: By using 

Facebook's migrate tool, you can switch from a profile to a 

page and best of all

            2. Promote your fan page. First, place your fan page 

URL in your email signature. Now every time you 

send an email, it's another chance for recipients to 

find your Facebook fan page.

Next, blog about your fan page. Don't just ask your blog 

readers to like your page – instead, give them at least one 

compelling reason why they should (bribes work well, but 

it could be any reason, so long as it resonates with your 

readers. Now, add a “Like” option to your blog or 

websites.

 

             3. Cross page promote your page. By posting on other 

fan pages using your page's user name, you get a 

visible link to your page with each comment.

               4. Consider getting some Facebook ads. It's easy, you 

can spend as little as you like, and you can target 

your campaigns to only those people who are likely 

to be interested in what you have to offer.

              5. Promote your page on Twitter. First, place your fan 

page URL on your Twitter profile background. (Note: 

Only those using the web based version of Twitter 

will see your background, but this is still plenty of 

eyeballs.)

Second, Tweet about your page. Ask your Twitter followers to like your fan page. Again, offering them a good reason why they should like it will greatly increase your response 

rate.

6. Why should people become fans? We've touched on 

this, but it's important: Give people a great reason to 

become your fan. Maybe it's to get discounts or 

updates. Maybe it's a free video, ebook, etc. Just 

make sure it's something that motivates immediate 

and swift action.

7. Add your page URL to YouTube. Do you create videos 

to promote your business? Then by all means add 

your fanpage URL link to your videos, either at the 

end of the video or at the beginning of the video 

description.

8. Post frequently. If you forget about your fanpage, 

your fans will forget about you. Post once or twice a 

day with good info, updates and questions. Don't 

make it all about you and your products. Instead, 

post about events, news, your industry and so forth. 

And whenever you can, inject a little humor into the 

mix.

9. Ask your fans to like your content so it gets 

shared

 on their walls. You can't ask every time, but now and 

then is fine. When they like your post, more people 

will see it, which can lead to more fans – always a 

good thing.

10. Speaking of questions: Get your fans involved 

with your page by starting discussions about your 

products and services or industry news. What's the 

best way to start a discussion? Simply ask a 

provocative question your fans cannot ignore. If you 

get stuck on what to ask, use the fill in the blank 

kind of question, such as, “If you could have any job 

in the world, it would be ____.”

11. Do not become a troll victim. Now that you're 

starting discussions, remember to remain 

professional at ALL TIMES, with no exceptions. If you 

are perceived as quarreling with a fan, it won't

matter if you're right – it will only matter that you 

lost your cool and you look like a real dope. And if 

things look like they may get nasty, offer the fan a 

private way to contact you (phone or email, for 

example.)

12. Forget the “I” and focus on the “we.” Much like 

writing a sales letter, making Facebook posts should 

be all about “we,” not I. For example, “We reached

500 likes today, thank you everyone!”

13. Remember to use plenty of photos and even 

videos. Written words are great, but videos are 

better and photos tend to get shared. So incorporate 

a variety of mediums into your Facebook 

communications.

14. Be thankful. This one takes a little time, but it's 

well worth it. Thank each new person who likes your 

Facebook page (you can find them by using the “New 

Likes” box.) This will really make you stand apart 

from the crowd. After all, how many people have 

ever personally thanked them for a Like? You might 

very well be the first.

15. Relax. Facebook is not the place for a suit and 

tie kind of personality. Instead, be fun, be casual, be 

funny and make your fanpage an entertaining, 

inviting place to be.

16. Brand your page. That large image on your 

timeline needs to ROCK. It should effectively 

communication the message you want to send to 

your fans, so spend some time getting it just right. 

(And size it as close to 850 x 315 pixels as possible 

for optimal viewing.)

17. Keep track. Use Facebook insights to discover 

when people are most engaged with your content. 

This way you know when to post to get the 

maximum effect. 

18. Encourage people to return. Facebook check-in 

deals allow you to offer special incentives when 

people check in with your page. 

19. Keep it short and sweet. Want to capture the 

most eyeballs? Then keep your posts to 80 

characters or less. Longer posts tend to be skimmed 

over and shorter ones tend to get read.

20. Pin your posts. No, we're not talking about 

Pinterest here. Rather, Facebook allows you to “pin” a 

post to the top of your timeline for as long as a

week. Use this to showcase something important, 

such as an upcoming event or a dynamite testimonial 

from a celeb in your niche 

21. Get busy. None of this will help if you don't get 

busy and use it to promote your business on 

Facebook!

All video course Facebook business

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