Newbie Bloggers online money earning

 Bloggers online money earning 

                             NEWBIE BLOGGERS 

                                       

                                          GUIDE

                     1

SET UP A WORDPRESS BLOG

Here’s how you set up your WordPress Blog on your URL (domain). 

The first thing you need to do is to make sure you have a 

hosting accou

nt created. Your hosting account

must include:

PHP 4.3 (or higher)
MySQL 4.0 (or higher)
Mod_rewrite Apache module

You do not need to worry about what these features are, it is 

just important that you make sure you have them. Try to get 

hosting at the same place you set up your domain.

In your hosting account you will find a control panel. In your control 

panel find the Databases option and create a new database. You will 

be asked to give the database a name and create a username and 

password. Keep this information in a safe place. This is your MySQL 

database that will store all of your blog postings.

INSTALLING WORDPRESS

 has Once you have the hosting set up and the database created it is 

time to install WordPress. 

Some hosting companies have a quick 

install option. If they do not all you have to do is download the latest 

software at: http://wordpress.org/latest.zip (for Windows or Mac).

Unzip the files on your computer. They will be unzipped in a 

folder called “Wordpress”.

Within the unzipped files you will find a file called wp-config-

sample.php open it the file (it will open in any document editor). You 

will find instructions in this document. Change the text as needed in 

your editor (you will be adding the name of your database, username 

and password. Save the file and rename it “wp-config.php”.

Move each folder and file within the “wordpress” unzipped 

folder you created (do not copy the folder itself) onto your 

website host company’s server (your hosting company will give 

you directions, it is very easy).

If your blog is the entire site put it in the root directory. 

Otherwise you will want to create a subdirectory for the blog. 

You may want to create one like: 

http://www.mydomain.com/blog or blog.mydo-main.com.

After the WordPress files are on the server go into your web 

browser and type www.yourdomain.com/wp-admin/install.php

(or if you did it on a subdirectory you type 

www.yourdomain.com/blog/ wp-admin/install.php.

The software will then guide you through the last few steps to 

installing your blog on your server. WordPress makes it quick and 

easy to install a blog. 

Take your time and go step-by-step and you 

should have no problem installing and starting your blog.

                                            2

                   SET UP A BLOGGER BLOG 

Setting up a blog on Blogger is quite easy. The first thing you want to 
do is to set up a Google account for the blog. You can do this by 
going to Blogger.com and then following the link in
the resources section.

It takes about 2 or 3 minutes to set up a Google account. If 
you already have a Google account you can use it if you wish.
After you have set up your Google account you should go 
back to Blogger.com and sign-in using your Google account 
username and password. Your username is typically the e-mail 
address you used when creating the account.
You can set up your account so it remembers your username 
and password. Only do this if you are on a non-shared computer.
Look for the “Create a blog” option on the dashboard of Blogger. 

The dashboard is the page you go to every time you log onto your 
Blogger account. You can manage several blogs from the same 
dash-board if they were all created with the same Google account.
You will be asked to name your blog. 

You want to create an easy to remember, easy to find name that makes it clear what your blog is 
about. 

Try not to have a blog name that is too long. It will be the first 

part of the web address of your blog. For example if you name your

blog “Teds Tidbits” your URL will be: http://

tedstidbits@blogspot.com.

The next thing you need to do is to choose your template. 

Blogger has a number of templates to choose from. You do not 

have to agonize over which template to use because you can 

change the template at any time.

Write your first official blog post using the template Blogger 

provided.

 Feel free to add a picture, etc.

 Once you submit that 

first blog posting you will be able to view your new blog, edit the 

posting, etc.

At this point you can personalize your blog so it stands out. 

Many different aspects of the blog can be changed, moved 

around, etc. Click on the “Layout” option and start to make your 

blog stand out from the other blogs out there. You can undo 

virtually anything that you do so do not be shy to experiment 

with different layouts for your blog.

Once you finish your layout you are done. Happy blogging

                     3   NAMING YOUR BLOG

        hakespeare asked if a rose by any other name would smell as

sweet. The importance of choosing the right name for your blog 

should not be overlooked. 

Remember there are twodifferent names for your blog. First, there is the name you 

choose for the actual blog. Second, there is the URL you 

reserve to host your blog.

NAMING the Blog

People can sometimes try to be overly cute or a bit too creative 

when they name their blog.

 Though it is a way to show your creativity 

you run the risk of no one knowing what your blog is actually about.

A blog’s name should immediately convey the central purpose 

of your blog.

 This will be helpful in gaining followers who often look 

on blog directories or search for blogs by category online. If 

someone is looking for a blog about luxury handbags they will want 

       to see a blog with a name that includes any of the following:

Bags

Clutches

Handbags

Hobos

Purses

Satchels, etc

Though you may want to be more creative and use a term 

like arm candy, not all of your potential readers will be able to 

identify the focus of your blog based on the name.

Try to be straight forward with your blog’s name and use your 

creativity with the design of the blog and the actual content on it.

BLOG URL

If possible you want your blog’s URL to be the same as the name 

of your blog but this is not always possible or even desirable. If you 

want to be creative with the name of your blog then try to be straight 

forward with your URL. 

For example, if you choose the name Eye 

Candy Blog for the name of your blog, as mentioned above, you may 

want a URL that has handbag or purse in thename.

Typically people see both the blog’s name and URL when 

looking in a blog directory. 

Though ideally you are straight-forward 

with the name you give your blog and the URL it will be placed on, 

you can choose to be a little more creative with the name of your 

blog as long as your URL contains the keywords in it.

Take time to think about the best name for your blog. 

Try to choose a name that will strike a chord with your target market. 

Often less is more and simple is the best way to go.

                  4  TO BLOG OR NOT TO BLOG

TO blog or not to blog that is the question website owners should 

ask. Many people rush to create a blog with little purpose in 

mind, and others assume blogging is a waste of

time and never try.

The truth is that some businesses would benefit from a blog 

while some would not.

BLOGGING – Do You Have Something to Say?

The first question you should ask yourself is whether or not you 

have something to say that will either inform or entertain your target 

market. 

You need to feel confident that you can sustain a blog.

If you have “some” information but not enough to sustain a 

blog you may consider writing and distributing articles rather 

than writing a blog.

If you think you have enough to say then you are past the 

first step in the decision making process.

BLOGGING –  Identifying the Target Market

               It is important to identify your target market. Who do you 

want reading your blog and for what purpose? This will help you start to determine whether or not this target market is likely to 

find and read your blog.

 You do not want to waste resources in 

writing a blog no one reads.

Determining the goal of your blog is vital. Is your goal to 

create a revenue stream through affiliate marketing? Is the goal 

to introduce consumers to products and services on your 

website? Is your goal to enhance your search engine rankings?

Once you know your goal or goals you can start to determine 

how likely it is for you to reach them. For example, will you be 

able to find affiliate advertisers who would appeal to your target 

market? Do you have enough information to post regularly about 

your products and services without being repetitive?

You need to know who your target market is and what your 

goal is.

BLOGGING – How Often?

You need to blog regularly. Depending on your goals you 

may have to put blog postings up daily or perhaps only weekly. 

You need to stay on top of your blog. If your blog readers see a 

lull in your post-ings they will lose interest.

A good rule of thumb is to post at least 4 times per week.

Anything less than that would be ineffective for most purposes.

Ask yourself these questions and be honest and realistic with 

the answers and you will determine whether it is time to blog or 

not to blog.

                     5             TOPMISTAKESOFBLOGGERS

Knowing the most common mistakes made by bloggers can help 

you avoid making them. In the end you have complete 

control over your blog. You can choose to do or

not to do anything you want. Knowing the repercussions of 

certain actions or inactions can help you make better decisions.

BLOGGER MISTAKE #1 – Ignoring Comments

Ignoring the comments posted on your blog is a big mistake. 

Some bloggers never read the comments posted on their blog. 

This is bad for two reasons. First, you will gain no insight about 

your follow-ers. Your followers are essential if you want to have 

a popular blog or a blog that you earn money from.

          Think of your blog as a conversation not as a monologue. 

Never ignore your readers. If you ignore them they will 

eventually ignore you.

Additionally, the comments section is where most SPAM will appear. 

Even if you install SPAM blockers there will be a certain 

amount of SPAM that is able to make its way through. SPAM can hurt

your blog’s reputation and even cause problems on Google and the other search engines.

BLOGGER MISTAKE #2 – Infrequent Posting

Infrequent or irregular posting on your blog can lead to you losing followers. 

Even if you do not think anyone is reading your 

blog you want to set a schedule for blog postings and stick to it. 

It is impor-tant to have consistency on a blog, especially if it is a 

corporate blog or a blog intending to create revenue.

Depending on the focus of your blog you will need to 

determine the minimum frequency you can post on it.  

Some blogs can do quite fine with 3 or 4 blog posts per week while other blogs need 10 or more postings per day.

Your followers will start to expect to see postings regularly so do not disappoint them.

BLOGGER MISTAKE #3 – Taking Things Personally

Do not fall into the trap of taking criticism personally.

   You can expect to see your share of negative posts, perhaps even flaming (flaming is when someone viciously attacks another person online). 

Do not retaliate with a personal attack of your 

own. Simply delete the offending comment and move on.

These are the three biggest mistakes bloggersmake. 

The key to succeeding with your blog is to review popular blogs and 

see what they do well. Try to focus on the positive aspects of 

blogging while keeping an eye out for common mistakes.

6 .LINKING YOUR BLOG AND SMM

                ACCOUNTS                                                       

          Your blog and your social media marketing (SMM) accounts should 

be linked together. 

You want to create a network of resources 

that bring together your various marketing

efforts. Linking your blog to your social media accounts is essential.

BLOG POSTINGS on Facebook and Twitter

You can set up your social media accounts including Facebook 

and Twitter so that they automatically show a link to your blog post-ings. 

This automated technique makes it easy to update your Face-

book pages and Twitter account with your new blog postings.

One of the goals of all social media marketing plans is to 

keep content updated and fresh. If you update your blog 

frequently you will be automatically updating your Facebook and 

Twitter account as well.

Make sure the titles of your blog posting are eye-catching and 

you can drive traffic from the social media sites onto your blog.

 A 

short, catchy title will capture the attention of someone you are 

friends with on Facebook or who is following you on Twitter.

                     ASHLEY MILLER

ADD SOCIAL MEDIA Links to Blog
People who find your blog may not know that you also have social media accounts and pages. 

Make sure that your blog 
prominently displays an invitation for them to become a fan on 
Facebook and a follower on Twitter.

As a blogger you want to give people a ample opportunity to 
learn more from you and about you. Linking your social media 
accounts to your blog creates these opportunities.
Web 2.0 is all about users participating on websites and networks. 

A blogger needs to think about inviting participation on 
their blog and beyond their blog in order to create an overall 
user experience that builds loyalty.

Off Blog Feeds

            When you set up your blog you will have the option to 
arrange a blog feed that other people can pick up and add to 
their site. 

Basi-cally your blog postings will be displayed on any 
site that adds the feed to it.
A blog feed can open up new traffic sources and revenue streams with no additional effort on yourpart. 

You should also 
add your blog feeds to directories and other resources that 
people search in order to add fresh content to their site.

Remember, fresh content is a key to success online. Your blog 
can become a source for content for other websites which means 
your blog and their website wins. Link your blog to your social 
media accounts and blog feed resources for maximum impact.

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