Game Changer Sales Solution
The Table Of Contents
Chapter 1-
Chapter 2-
Chapter 3-
Chapter 4-
Chapter 5-
Chapter 6-
1.Advertise your
web site with banner ads that are animated and include a call to action. You
must grab people's attention and get them to click. For example, you could have
flashing lights like they use in Las Vegas. Another example, you could use
"Click Here
Now" or "Click Here To Visit".
Chapter 1-
2.Use pop-up windows or advertisements on your web site. They
grab your visitor's attention because they jump right out at them. For example,
you could use one to get people to subscribe to your free e-zine. Another
example, you could offer them a surprise bonus for buying in the next few
minutes with a timer counting down.
3.Buy Internet business books, e-books, private site memberships, etc. Study and learn all the new web site promotional ideas you can. For example, take notes either while you’re reading the e-book, or afterwards. Write down a list of tips you could apply or use for your own business.
4.Analyze all
your promotional efforts. Concentrate on the ones that work and drop the ones
that don't. Don't waste your valuable time. For example, if you have an
affiliate program that hasn't made a sale for two months, drop it or test a
different ad. You want all of the ‘real estate’ space on your web site making
some kind of profit for your business.
5.Get the most from each one of your visitors. Ask them to subscribe to your e-zine, participate on your message board, bookmark your site, etc. One of the most effective ways to persuade people to do anything is to give them a freebie or strong benefit for taking the action you want them to. For example, "Get 4 Free Profitable E-books For Subscribing To My E-zine!"
6.Use text links
if your banner ads are not pulling traffic. People don't ignore text links as
much as they do banner ads. You should treat your text link like a sales letter
headline. For example, "How To ...”, “FREE...”, “Breaking News!....”
“Warning!....”, “....Exposed!” etc.
Chapter 2-
7.Trade content with other e-zine publishers or web sites.
This is a powerful and effective way to place your links on other targeted web
sites. For example, trade articles with other e-zine publishers. Another
example, you could trade free e-books and give them away to each other.
8.Keep your product available for your customers at all times. If you have to back-order it, they may end up canceling their order. For example, you could say on your web site "Always In Stock", "Products On Hand", " No Shipping Delays", "Always Available", etc.
9.Use content on
your web site which people can skim through easily. Most people don’t have much
time so try using lists, short tips, short articles, etc. For example,
*How To....
*5 Ways To....
*Discover...
10.Add a message board or chat room to your web site. If people enjoy it, they will revisit your web site to participate regularly. For example, if someone visits your message board and asks a questions, then later on someone answers it, that person will come back and visit if they ever have another problem.
11.Allow people
to reprint your articles on their web site, in their e-zine, newsletter,
magazine or e-books. Include your resource box and the option for article
reprints at the bottom of each article. For example:
Chapter 3-
“Larry Dotson is the co-author of "Subconscious Internet
Marketing". Inside this e-book you'll learn 746 reasons why people buy your
products! Visit:
http://www.subconsciousinternetmarketing.com Feel free to reprint this article on your web site or in your e-zine, just include the resource box.”
12.Allow people to use any of your freebies as free bonuses for products or services they sell. Include your ad on all your freebies. Some people only give away freebies in order to allow other people the right to give them away.
You could also
give them the right to include a freebie with their own product as a bonus. For
example, "Feel free to use this free e-book as a bonus product!"
13.Allow people
to use your online discussion board for their own web site. Some people don't
have one. Just include your banner ad at the top of the board. For example, you
could say, “Don't have your own discussion board? Link to ours and invite your visitors
to use it.”
14.Allow people
to sign up for a free web site on your server. Since you are giving away the
space, require them to include your banner ad at the top of the site. For
example, you could say, "Get 20 MB Of FREE Web Space In Exchange For
Placing
Our Small Banner At The Top Of Your Web Site!"
15.Allow people
to add their link to your free web site directory. Just require that they
return a link back to your web site, advertising your directory. For example,
you could say, "Add Your Own Listing In Exchange For Linking Back To Our
Web
Site!"
Another example, "Add Your Own Listing! All We Ask Is
That You Link
Back To Our Web Site."
16.Allow people
to include your free online service on their web site, visitors, or e-zine
subscribers. They could be free e-mail, email consulting, search engine
submissions, etc. For example, you could say, "Offer This Free Service To
Your Visitors By Just
Linking To Our
Web Site!"
Chapter 4-
17.Allow people
to give away your free software. Just include your business advertisement
inside the software program. For example, you could say, "This Free
Software Is Brought To You By (your business information)" Another
example, "This Free
Software Is Made
Available By (your business information)."
18.Allow people
to give away your free web design graphics, fonts, templates, etc. Just include
your ad on them or require people to link directly to your web site. For
example, require people to place a small note under the graphic or at the
bottom of their web page like "These graphics are from (your business
information)." or "This template is copy- righted by (your business
information)."
19.Allow people
to place an advertisement in your free e-book if, in exchange, they give away
the e-book to their web visitors or e-zine subscribers. Wouldn't you choose to
give away something that gave you benefits? For example, you could say,
"Give Away
This Free E-book And Customize It With Your Own
Links!"
20.Allow people
to give away your free e-book to their visitors. Then, their visitors will also
give it away. This will just continue to spread your ad all over the
Internet.
For example, 5
people give it away to 5 people each, and those 25 people give it away to 5
people each, and those 125 people give it away to 5 people each. It just keeps
going! That's 755 people viewing your ad for free and without you doing much
work.
21.Turn your ad
copy into a story or article. Your visitors won't be as hesitant to read your
ad and will become more interested in your product. For example, you could
start your ad by saying, "Once upon a time…" Another example would be
to start your ad out with "FREE Report!" Or "How To..."
Chapter 5-
22.Give visitors a freebie for
filling out your online survey otherwise they usually won't. Surveys will give
your business valuable intelligence for your business. For example, you could
say, "Everyone who completes this survey will get a FREE watch!"
Another example, "The first 200 people who complete this survey get a free
calculator!"
23.Enhance the
power of your ad copy benefits by using attention-getting words, highlighting
keywords, using color, using quotes, bolding key phrases, underlining, etc. For
example, "Instant Profits", “Super Fast Results”, “Lose Weight”,
“Save Money”, “Increase Sales”, etc.
24.Give your
visitors lots of choices so they don't get the feeling of being controlled.
Offer them a variety of ways to order, contact you, navigate, etc. For example,
“Choose the Basic or Deluxe.” Another example, “Order by web site, phone or fax.”
25.Put yourself in your visitors’
shoes. Design your site for them, not for yourself. Create your product around
your visitors, not because you would buy it. For example, if you were selling
to people who were thinking of going bankrupt, think about how they feel. They
would likely want to avoid bank- ruptcy, they would feel tired of not be able
to afford anything, they would be fed up with creditors calling, etc.
Chapter 6-
26.Get free advice from successful online business owners.
Participate in business chat rooms and use message boards to start a
conversation. For example, you could read their helpful information or post
questions and get them answered. You could also answer other people’s questions
and start a conversation.
27.Use your free
bonuses to create an urgency for your visitors to buy. Only offer them for a
limited time with your main product. For example, you could say, “Order before
midnight tonight and get 4 FREE bonuses!” Another example, “Order by
June 25, 2002
and get a Free Advertising E-book!”
28.Offer your customers extra add-on
products at the point of purchase. For example, if they are buying an
electronic toy, try to sell batteries with it. For example, “Check Here To Add
4
Batteries
For Only $2.95 More!” Another example, “Click Here
To Upgrade To The Deluxe Version For Only $10 Extra!”
29.Make your visitors feel good about themselves by giving them compliments. If they feel good, they will also feel good about buying from your web site. For example, “You are in the 1% of people who are serious about changing their life.” Another example, “You are brave for going the extra mile to eliminate your financial problems.”
30.Add multiple
profits to your web site. If you're selling business books try to sell business
services, courses and supplies too. For example, you could say, “Thanks for purchasing
our business e-book. If you like it, don't forget we offer a monthly update
service for the e-book for only $4.95 a month.”
THE END
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